Rolling Stone called it “the greatest show in the world,” comparing Mr. Scott staged an international tour for “Astroworld” - named for a defunct Six Flags theme park near where he grew up - that featured a functional roller coaster that shot out over the audience. He has collected eight Grammy nominations since 2013, released three chart-topping albums and is known as a streaming juggernaut.Īfter recreating rodeos and flying atop an animatronic bird over his crowds, Mr. Scott would repeat three more times from 2019 to 2020. 1 single, “Sicko Mode,” with Drake, a feat Mr. “Astroworld” also featured the rapper’s first Billboard No. The album release was paired with an extensive merchandise collection that drove purchases, and it helped lead to collaborations with McDonald’s, Hot Wheels, Nike, Reese’s and more. Scott’s third album, “Astroworld,” in the summer of 2018, that cemented him among the upper echelon of superstar performers - and salesmen. The same year as his arrest in Arkansas, he joined the extended Kardashian universe as the boyfriend of Kylie Jenner the couple had a daughter, Stormi, in 2018 and are now expecting their second child.īut it was the release of Mr. Scott later pleaded guilty to reckless conduct and was put under court supervision for a year. At the Lollapalooza festival that summer in Chicago, the rapper’s set was cut off five minutes in, after he told fans to rush the barricades, flip off security and chant, “We want rage,” resulting in a stampede that injured a 15-year-old girl.
Scott’s diverse audience expanded and his operation professionalized, he also ran up against the limits of his amiable anarchy. “We don’t like people that just stand - whether you’re Black, white, brown, green, purple, yellow, blue, we don’t want you standing around.”Ī concert review from Complex that year was titled, “I Tried Not to Die at Travi$ Scott and Young Thug’s Show Last Night,” calling the concert “the most dangerous safe haven” and “a turnt-up fight for survival.”īut as Mr. “Raging and, you know, having fun and expressing good feelings is something that I plan on doing and spreading across the globe,” Mr.
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In a 2015 GQ segment called “How to Rage With Travis Scott,” the rapper linked his childhood fantasy of becoming a professional wrestler to his later desire to make his concerts “feel like it was the WWF.” But following his proper debut, the musician began realizing his dreams of ambitious stage design and adrenaline to match. Scott’s first studio album, “Rodeo,” was released by Epic Records and the rapper T.I.’s Grand Hustle label in 2015. Such expressive, loosely choreographed rowdiness - a common and longtime feature of live performances across musical milieus, including metal, punk and ska - does not necessarily equate with mass danger.Īfter a few high-profile guest appearances and two mixtapes released in 20, Mr. It’s weird how one person’s music can turn everyone into such a family.” Amid montages of blood, sweat and colliding bodies, another added: “You can fall and everyone will pick you up. “The way he interacts with his crowd, he’s one of the only artists that when he comes on, he can vibe with every single person,” one fan explained in the Netflix documentary “Travis Scott: Look Mom I Can Fly,” from 2019. In a rare trajectory, the smash hits came only later. Webster) has gained an international reputation as a star attraction and an evangelist for good-natured physical expression - what he calls “raging” - whipping up mosh pits, crowd-surfers and stage-divers as his shows teeter on the edge of mayhem. Since 2015, when he established himself as a reliable concert headliner, Mr. Instead, he has built his multiplatinum, widely licensed name as an avatar of excess and a conductor of energy - an electric live performer who prioritizes how his music makes you feel (and act). Scott is a figure of few words and little eye contact who isn’t known as a technically adept rapper or a dynamic offstage celebrity.
Travis Scott has always been a showman first and foremost.Ī master of marketing who is equally skilled at curating big-name collaborators and exclusive experiences, Mr.
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